New and improved label for DRM-free files

Soon after announcing the big expansion and complete overhaul of our Guide to DRM-free Living, we also announced the DRM-free label, an effort to create recognizable branding for providers of DRM-free files to quickly communicate to users that they don't have to worry about being encumbered by restrictive technologies such as Digital Restrictions Management.

Already, there is a healthy list of supporters, including some big names, who have adopted the label on their site. O'Reilly, Momentum (the ebook-only distributor of Macmillan), Clearbits, Magnatune, and many more have all started using the label to proudly display their DRM-free status and link back to Defective by Design so that unfamiliar people can learn about the issue.

While that first version of the label was a very successful launch, we always recognized the need for a better design. Today, we're happy to share with you the next version of the DRM-free label, immediately available for use in multiple languages and styles. There are English, Spanish, French, and Turkish translations in png format with svg source files. Each language also has a version with a dropshadow with the GIMP source XCF files, as well as an inverted version for use on dark backgrounds. The label is available under the Creative Commons Attribution-ShareAlike 3.0 Unported license.

Please feel free to go ahead and apply the label to your website if you serve your literature, music, videos, and or software free of DRM. If you would like a website to be added to the DRM-free guide, or if you would like to offer a new translation, please email us at and we will add it. The first version of the label will still remain available under the CC-BY-SA 3.0 license, but we will no longer display or recommend it to new adopters. We would like to give a big thank you to volunteer graphic designer, Eric Peacock, who did all of the design work including mocking up several concepts and iterating upon them until reaching this final design.